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6 posts
Everyone knows that Google has been a strong advocate for high quality search results. Google wants visitors to get exactly what they are searching for on the first try. Google has done extensive work to understand the searcher's…
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Writing, blogging, and fresh content generation is one of the best things you can do for your business. Some tips for the dry wells of creativity and the commitment averse.
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We all know the phrase, "throw the baby out with the bathwater". Unfortunately, marketers are often presented with enticing opportunities to do just that. One classic example is the monolithic "website redesign project". The purpose of a website redesign should only be to move the business ahead. A lateral, or even a regressive redesign can be a costly mistake.
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Search engines are no longer simply counting links; they’re paying attention to the source of the link. Link building in the age of Search Engine Optimization puts the emphasis on link quality as opposed to quantity. Seeking links which will float your site with a higher ranking is as important to good SEO as the content of your site. Even more important? Know which links will sink your content.
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While it is easy to think of ideas for your blog when it is new and fresh, a few months into the process, creative ideas don’t often flow as freely.
Read →But, Google is from Jupiter. Read this wired article by Steven Levey to gain a better understanding of the engine and help focus your work on principles that help improve your relationship with Google.
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